Posted inHub Reports

Newsletters Are Crucial for Reader Loyalty. Here’s How to Make the Most of Them.

Email newsletters can be a powerful tool. Effective newsletters can help news organizations reach new audiences, deepen engagement, and build loyal relationships—all things that the Google News Initiative Audience Lab is focused on. The GNI Audience Lab, a partnership between the News Revenue Hub and the Google News Initiative, has wrapped up assessments for seven […]